Christian Reciprocal Links & Church Website Link Swapping
Christian and Church Reciprocal Links
A great way to increase traffic to your church or Christian web site is by trading links with other related church or Christian web sites. This practice is called reciprocal linking.
If you look around, most church and Christian websites have a "links" page. Many of these websites will give you a text link and some will give you a graphical image link back to your website. The more links you have pointing to your church or Christian website the higher your site will rank in major search engines like Google, Yahoo, MSN, AOL and others.
Here are some items to look for in potential reciprocal link or "link swap" partner sites.
Find Related Christian Web Sites
Your link partner should have information on their site that is closely related to the information displayed on your site, while not directly competing with you. You want to attract viewers with the same interest and have the link swap be of mutual benefit to both websites.
Swap Links with Christian Sites with Similar Traffic Levels
Look for a partner websites that receive approximately the same amount of traffic as your web site. If the traffic levels are significantly different then it might be tough to establish an equal linking relationship since the site with more traffic would potentially be driving more traffic to the lower-trafficed partner site. Some webmasters are willing to help you get started if you have a common interest or good content -- especially Christian sites. If a potential link partner site has more traffic than you do, consider offering them more links on your site than they offer back to you. Always pay close attention to your website's statistics to make sure that you are actually receiving traffic from your link partners. It doesn't make sense to link to 100 different websites but have none of them driving any traffic back to your site.
Send A Proper Link Swap Request
When you approach a potential link partner be sure to include a few things with your email request such as how to link to your site (your url, your site name, text that describes your site, banner, button if needed), your traffic amounts, and which specific page(s) their link would appear. Make it as easy for them to accept your request as possible. It's recommended that you put their link on your site before you contact them so they can see the link on your site and be motivated to return the favor when they receive your request email. Some Christian sites will advertise that they are looking for reciprocal link partners so keep an eye out for "add url" or "swap links" or "christian links" or "reciprocal linking" type text on sites you visit. Reciprocal link building is very time consuming, so many organizations choose to outsource this valuable search-engine-rank-buiding activity to Christian web marketing companies that specialize in "Organic marketing", "Search Engine Optimization" or "High Search Engine Rank Building".
ReChurch is a Christian organization with a passion for ministry and a desire to help improve church communications.
The goal of Rechurch is to help Christian churches and ministries worldwide move from outdated communications strategies into present day strategies to increase their ability to minister to Christians & non-Christians.
Choosing A Christian or Church Web Design & Hosting Company
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A message from the Director:
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